In Part 1, we covered the preliminary work that goes into designing a brand-new product. The biggest takeaway here is that we have to sink our teeth into the problem before we set out trying to build a solution. Fostering a deep sense of empathy toward users, customers, and other stakeholders is critical to designing a product that stands apart from the rest.
Disclaimer: This should not be a blog post. It should likely be a trilogy of chapter books complete with glossaries and appendices.
We're numb to them. Practically overrun with them. And chances are, you're sick of hearing about them.